360º AV it! for The Independent on Sunday

Ask any creative what ad campaign they’d love to work on and a car or a beer campaign would probably get their vote. If only voting for an MP was that easy. Enter politics. Now, this can be a minefield topic and one close to many people’s hearts. We at 360º are no strangers to [...]

No new ideas in politics

Quite an interesting Twitter campaign attacking Labour has begun in the past few days. A voice from 2015 imagines a dark future where Labour win the 2010 election and invites people to contribute on how that future might look. I find it particularly interesting as the supporting poster campaign is very familiar. It has a [...]

First Drinks recruitment ads – which one would you put first?

A while back I wrote about the ideas that got away and said that I would revisit this theme from time to time. So here’s another batch of ideas that were recently presented to First Drinks Brands. Each November The Grocer has a drinks industry supplement and this year First Drinks featured heavily – they [...]

Clients really are the source of our creativity

A brief lesson The brief is the most important bit of information issued by a client to an agency. It’s from the brief that everything else flows. Indeed written briefs are a point of reference that can be agreed at the outset and therefore, to some extent, form a contract between client and agency. The [...]

Creativity is priceless

Your budget might be shrinking, but your creative recruitment strategy doesn’t have to. After all, you still have recruitment needs. It’s just that you have that bit less money. For now, at least. The good news is that being creative about your recruitment doesn’t have to be hugely expensive. Although it can mean being bold. [...]

Small, but perfectly informed.

At 360° we like to think clearly. And we have very clear ideas about how we do business. Agile, creative and assured, we’ve been doing what we do best for 11 successful years. Our expertise and our achievements have made us confident, knowledgeable and resilient enough to bend but not break. We’re small, but that’s [...]